
PROFESSION
OR
VOCATION?
You are a specialist or manager and have often thought about using your creative drive and energy in a more meaningful way. Start-ups fascinate you and you have ideas for new products and services?

TACKING OR JIBING? REACHING GOALS IN YOUR START-UP
You are founder of a startup. You have paying customers but your progress is slow and you wish for a bigger bow wave to reach your next goal?

STARTUP SPIRIT
FOR
ESTABLISHED COMPANIes
You have responsibility in an established company. You want more start-up spirit, for example for the development of a new department, a new product or for entering a new market?

POSITION DETERMINATION & COURSE CORRECTION
You are an investor and would like to sail your investments harder on the wind in order to reach your investment goals faster. We analyse the necessary course changes at eye level with the start-ups and implement them actively with the crew on the wind.
Experience – creativity – energetics
Our Expertise Your Secret Source
It is important to us to pass on to you our own practical start-up experience from the last 15 years. Every theoretical input is followed by your individual practical implementation in the context of state-of-the-art methodology and tools. This approach has been successfully applied in our own start-ups and in our consulting projects and is appreciated by our clients. We create clarity, avoid detours and accelerate the successful implementation of your project in all start-up phases.
CHECK and evaluate YOUR IDEAS
We clarify which of your ideas has the most potential for a sustainable realisation. We focus on your personal values and motives. We give you immediate feedback and thus create the basis for your decision.
DEVELOPING THE CORPORATE ARCHITECTURE
The architecture of your company should fit like a tailor-made suit. It is important to keep your values, motives and abilities in mind. From your validated business model, we develop the meaningful business and financial plan as well as your convincing pitch.
DEVELOPING AND VALIDATIng YOUR BUSINESS MODEL
We work strictly according to the Lean Startup methodology. We decide on success and failure not at the writing or conference table but in dialogue with future customers. This reduces the risk of failure and prepares you optimally for your future role as an entrepreneur.
IMPLEMENTATION
& SCALE UP
We actively support you as a temporary co-founder during the implementation phase. We are sparring partners for your ideas and actively support you in winning your first customers and in building up and scaling your company.
Your Team
As temporary co-founders, we are much more than selective consultants and coaches. We accompany and shape in a highly effective and energetic way.

Markus Riehl
Strategy, Business Models, Enterprise Architecture
Markus has been a start-up coach and co-founder of start-ups in various verticals such as renewables, IT and consulting since 2004. He has advised and accompanied over 500 startups. He sees himself less as a consultant and coach and more as a temporary co-founder. Strategic thinking, a good feeling for people and their needs and his ability to inspire others with new ideas characterise him.

Barry Fogarty
Tech Founder, Marketing and Sales Expert
Barry is a technology founder himself. He has traded in his long and very successful career as a top executive in medical technology for his technology startup Vioonic. He translates complex technologies and product features into language that customers can understand. For him, customer exploration, especially on-site and field presence are among the most important milestones for start-ups.
Determine destination,
Weigh anchor, set sails…
CONTACT COORDINATES
You can reach us
also here

Markus Riehl
Business Modelling & Strategy
markus.riehl@fresh-wind.de
+49 162 2932063
Lichtensteinstraße 71/1
72770 Reutlingen
Barry Fogarty
Customer Exploration & Sales Expert
barry.fogarty@fresh-wind.de
Lichtensteinstraße 71/1
72770 Reutlingen